Users will soon have a new feature that enables them to reduce the amount of AI-made media appearing in their streams. This move comes as the service revealed that it now features more than 1 bn AI videos.
Pilot Phase and Launch
This change is in a pilot phase over the next few weeks before a widespread release. This advancement coincides with a rise in AI content, spurred by emerging AI video creators.
The Broader AI Trend
Studies have shown that almost a tenth of the most rapidly expanding channels on another major platform primarily display content made by AI. A large amount of this output is classified as mass-produced AI material, a phrase for poor-quality, factory-style content that is frequently illogical or dreamlike.
“We know from our community that a lot of users appreciate content produced via AI tools, including computer-generated images to science explainers, and we want to offer the community the power to see more or less of that, based on their own likes,” commented a company executive.
Volume and Proportions
The platform announced that there are currently 1.3bn videos on its service labeled as artificially created. Collectively, over 100 mn videos are added to the platform daily, making AI content a limited percentage of its complete catalog.
How to Adjust Settings
Viewers will be in a position to decrease or raise the amount of AI content they watch by opening the content preference setting in the platform and choosing the AI content topic. Additional categories that currently be controlled under the filter cover politics, clothing, aesthetics, and movement.
Platform Guidelines
The platform’s rules mandate users to identify lifelike artificially created content, and it forbids malicious fake videos of public figures or emergencies. Any realistic AI video that is unmarked can be deleted under its community policies.
In addition, the platform will henceforth attach an “AI-made” tag to content created with its built-in AI features, or detected by an cross-platform project for recognizing AI-generated material. This measure is aimed to deter users from trying to evade the labeling process.
AI Literacy Programs
TikTok is furthermore launching a two million dollar educational fund for specialists and groups to create educational content about using AI responsibly. This program will support non-profit groups focused on teaching programming and robotics.
Moderation Strategy
The video-sharing app has defended its content review process, during discussion over intentions to lay off hundreds of content moderators in the United Kingdom. TikTok is set to reduce 439 jobs in its user protection department in the UK capital, with worker representatives and digital protection specialists voicing alarm that people are being substituted by automated systems.
A company official clarified that staff-based oversight would remain essential, but automated tools can shield workers by eliminating the most distressing content before it gets reviewed by humans. The company stated a significant reduction in disturbing and violent content reviewed by content reviewers over the previous year due to intervention by its automated systems.
It is vital to balance people and machines to maintain a secure environment,” she said. “We’ll have staff as involved in the system, but we also think it’s extremely critical to reduce exposure to dangerous material as rapidly, which is why a extensive automated help is making a difference process content quickly.”
